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Study Reveals Concern for Farm Animals Greatly Impacts Consumer Purchasing
According to a new study conducted by Context Marketing, “animal welfare concerns” are a major driver behind consumer decisions when making food purchasing decisions. This study reports the findings of...
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New Discoveries in Animal Intelligence are Revealed in Jonathan Balcombe’s...
“There is an enormous disconnect between what we now know of animals’ experiences of their lives, and how we treat them as a whole (most notably as in factory farms and commercial fishing — which...
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Lurking behind the next ‘fact-based” consumer food site you land on just...
Who is Rick Berman? Unless you are a big corporate executive looking to wage a big PR war against some consumer group, you would never have a reason to know him. Yet you’ve probably heard of one or...
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2-Year Cornucopia Institute Study Finds Organic Eggs Not What They’re Always...
What makes organic eggs better and more desirable to many consumers over conventionally-raised eggs? What are consumer expectations of organic eggs and does the organic egg industry really live up to...
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A New Video Exposes the Realities Behind the Commercial Turkey Industry
“If you’re planning to put a turkey on your Thanksgiving table this year, please take seven minutes to watch this important video and understand what it took for that bird to get there,” says Farm...
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Farm to Fridge: 12 Minutes to Change Your Life
“Most farmed animals know no kind touch or compassionate care, only a life filled with intensive confinement, abusive handling, painful mutilations, careless neglect, and merciless slaughter,” says...
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4 Reasons Why We Don’t Advocate for “Humane” Animal Products
At a recent online symposium on animal law, an audience member asked an all-too-common question which goes something like this: Since we are not going to see 100% of people go vegan right away, doesn’t...
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